Leadership
“With an experienced leadership team and dedicated independent OPTAVIA Coaches, the company is well positioned to capitalize on numerous growth opportunities – reflecting the success of our approach to optimal health and wellbeing for our Clients.”
— Dan Chard, Chairman and Chief Executive Officer
Tony Tyree
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Tony Tyree is Chief Business Operations Officer for Medifast. Mr. Tyree joined the company in 2018 as Chief Marketing Officer and was appointed Chief Business Operations Officer in 2022. He is responsible for leading the company’s supply chain, marketing, scientific and clinical affairs, nutrition support, product development and program management teams. He brings more than 25 years of experience in global integrated marketing, brand strategy, product and platform innovation and portfolio revitalization across various business-to-business and consumer retail products.
Prior to joining Medifast, Mr. Tyree served as Vice President of Global Snacks at the Hershey Company, where he was responsible for accelerating Hershey’s health and wellness snack category across priority markets in North America, Brazil, China and India. Previously, Mr. Tyree held various leadership roles at Fonterra LTD, Kraft Foods, Nabisco and the Kellogg Company, giving him extensive marketing and general management experience both domestically and abroad.